Star Trek is thriving thanks to Strange New Worlds, Prodigy and Picard

Star Trek has found some hits with Strange New Worlds, Prodigy, and Picard.

Star Trek has found some decent hits recently with their latest shows in Strange New Worlds and Prodigy. Picard, which just ended its run this year, was also a big hit for Paramount+ over the last few months as well. Star Trek saw an increase in demand for its product according to Parrot Analytics, which tracked Star Trek and other major franchises’ from January 2021 to May 2023.

This doesn’t measure minutes watched like Nielsen’s streaming data, but instead, what’s being most talked about, against your average shows.

The franchise was tanking hard when it was just Discovery and Picard. Lower Decks helped elevate the interest in the fandom, as did Prodigy’s first half of season one, but after that everything tanked. Even worse, the fourth season of Discovery caused fan interest to nearly bottom out. Picard’s second season would raise the numbers from where Discovery had put them, but things weren’t great.

Strange New Worlds’ premier helped bring up interest, while Lower Decks’ third season caused interest to drop a bit before the second half of Prodigy pulled the interest up dramatically. In fact, Star Trek had its biggest gain of interest among the fanbase during Prodigy’s second half of their first season.

Picard helped elevate the numbers too, but not as dramatically as Prodigy did. More importantly, by episode six, Star Trek plateaued, meaning that interest in Picard had peaked.

Star Trek was right  to move forward with Strange New Worlds and Prodigy as its franchise faces

Clearly, fans don’t want Discovery. If the data proves anything it’s that the biggest performer in terms of interest is, of all shows, Prodigy. Followed by Picard, Strange New Worlds, Lower Decks, and lastly Discovery.

It would not surprise me at all if Lower Decks was canceled next, considering the interest in the franchise dipped, albeit slightly, from the first to the last episode of the show’s third season.